The COVID-19 pandemic that has invaded our life has fundamentally damaged its usual course. Changes have touched all areas of business, as well as the Gaming Industry & Gambling Content. We will tell you how to save your business and increase your income when it’s not the easiest circumstances. Our experts will give you sound advice & offer smart software tools to help you do the Casino Content.

Lockdowns and other quarantine policies have become routine over the past two years. And it seems that the disease is not going to give up. After Omicron, according to WHO officials, other strains will appear. For this reason, those who play on the Gaming Market must develop a sustainable business strategy, fully tuned to the constraints that will be forced on them.

The shifts that new strains of the infection can bring about might be worthwhile if you follow these rules:

1. Move Business Online. We have many Gaming products for WEB 3.0 you might want to implement. You can offer SG Interactive Games to your Website & App players.
2. Analyze Advertising Campaign Performance.
3. Protect Сlient Сonfidentiality.
4. Enhance the Gambling Content Portfolio.

Let us elaborate on the highlights of this list.

The Digitalisation of Gaming: SG Interactive Games

Land-based casino operators were among the first to feel the consequences of the spread of COVID-19. Many gambling halls and betting shops were forced to close. The owners found themselves on the verge of bankruptcy.

The best way out of this situation is a smooth – full or partial – transition to the online environment. You can always buy a fish game via our offering solution. The operators of land-based establishments have a good opportunity to open an online lineup, launching live platforms with such popular games as:

1. Blackjack;
2. Baccarat;
3. Roulette;
4. Sik Bo.

Gaming rooms are ideal for hosting live studios and streaming 24/7. SG Interactive Games are supplying top-notch Gaming products on the market. The benefits of the solution are obvious:

1. Growth of users. Popular content featuring live croupiers is a great way to gain a new audience and retain regular customers who are loyal to the house.
2. Lowest costs. It is much easier to upgrade an existing gaming hall to meet the requirements of a live studio than to create a streaming studio from scratch.
3. Staff Retention. Employees of the land-based casino will not be out of work. Operators will not lose valuable employees, because the skills of dealers as well as administrators are required in the studio work just like in the land-based casinos.

How is the pandemic affecting the traffic of gaming resources?

Statistics show a significant increase in user interest in online gaming during the pandemic. This trend, according to analysts’ forecasts, will continue, and by the beginning of 2024 the market volume will be about $105 billion. You should invest even more in your casino content.

The increase in traffic at the peak of the pandemic can be explained by several reasons:

1. Accessibility in isolation. At a time when cafes, cinemas, and theaters to enjoy entertainment have become unavailable, Gaming has become one of only a few ways to have fun at home.
2. The cure for boredom. People have a lot of free time and the need to occupy it with something. Online casinos are a good way to distract from negative thoughts, relieve stress, reduce anxiety & bright emotions.
3. An opportunity knocked. Given that many people have lost their jobs, the chance to win at Roulette & Poker or Hit the Jackpot on the slots looks especially appealing.

Making the online environment as comfortable as possible for gamblers will help high-quality software products that can monitor the status of gaming accounts in order to provide operators with extensive reporting. You can always buy a fish game via our offering solution

The Safety of Gaming Sites & Casino Content

Players fearlessly place large stacks of money on those resources where they feel protected from external risks. To retain the target audience, operators should take care of reliable protection from:

1. Tech Hacks;
2. Theft of personal data;
3. Transaction fraud.

Providing such a level of security is capable of advanced software, which can be ordered at Imperium-Games – an online casino content aggregator.

The Gambling Content Strategy in 2022

The content of casinos & betting sites is especially crucial in a pandemic situation. To attract a large audience, it is necessary to understand what can interest players today. You should enhance your gambling content to reach new people.

Alarming events, quarantine measures, the flow of negative information – all this encourages people to search for a drive, new experiences, vivid emotions. Therefore, when choosing the themes & genres, one should give preference to truly exciting games with dynamic plots, without forgetting about the classics.